SBA Monthly Webinars

27 Feb, 2020 | Training, Events, News | 0 Comments | Return|

Upcoming Webinars – March 2020


Building an E-Commerce Store

Monday, March 2, 2020 from 11am to 8pm EST

Are you ready to make your sleek online store for the ultimatev  shopping experience? Do you want the tools, skills, and mentorship needed to build a successful digital presence at NO CHARGE? Do you want two years of FREE digital products including 1 shared website hosting account hosting account with Search engine optimization & Email marketing, 1 domain name, and 1 Office 365 email account?



Small Business Financing

Tuesday, March 3, 2020 from 12pm to 1pm EST

Join the Small Business Administration for a webinar about Small Business Financing. Topics include finding sources of capital, lender requirements, interest rates, terms, SBA loans and technical assistance resources.



Is Your Networking Not Working? Drastic Steps to Get Known, Connected and Paid

Tuesday, March 3, 2020 from 1pm to 2pm EST

Whether you are connecting online or face-to-face, there are must-do’s in order to create lasting relationships to grow your business.

In this session, certified networker and entrepreneur Toni Harris Taylor will share relationship strategies and discuss the art of establishing real connections through networking.

You'll learn how to:

  • Determine your target market for laser-focus networking
  • Build “real” relationships through networking and create referral partners
  • Use technology tools, such as social media, to follow up and stay connected
  • And more



Actionable Lead Generation and Nurturing Strategies for Entrepreneurs

Thursday, March 12, 2020 from 2pm to 3pm EST

Did you know that 68% of companies admit to struggling with lead generation?  As a business owner, you have a million things to do to grow your business, but you need more customers for your business to survive.

In recognition of Women’s History Month, entrepreneur and speaker Donna Amos will give you 8 actionable tips and tricks to generate  leads and get more sales.

You’ll learn:

  • Tactical actions you can take today to start driving more leads
  • Why lead nurturing is critical to your business’s success
  • How to use your existing database to increase your revenues
  • Why social media and web positioning are two of the most effective lead generation methods



Instagram Marketing: A Beginner’s Guide

Monday, March 16, 2020 from 3pm to 4pm EST

When it comes to using social media to grow your business, you have options. Instagram is one of the most popular platforms with 64% of its users between the ages of 18 -34.

Is Instagram a good way to reach your ideal clients?

Don’t know where to start to create a stunning Instagram feed?

Join our webinar and explore these questions and more. We’ll start with the basics (how to create an account), so you feel comfortable and ready to grow an authentic following on Instagram.

Next, we’ll explore tools and techniques so that you can improve your organic growth and engagement over time.

This webinar is designed for beginners but will offer ideas for people already using the social media channel, too. You will learn how to create an aesthetically appealing and engaging feed that reflects the essence of your unique brand.



Understanding Cash Flow - A Critical Component to the Life of Your Business

Thursday, March 19, 2020 from 11am to 12:30pm EST

Cash flow is the oxygen for a growing business. As a small business owner, you MUST have a firm grasp of cash flow mechanics to keep your “baby” breathing.

In this webinar, SCORE Certified Mentor and serial entrepreneur Julie Brander will help you to get real with money, understand your costs, and manage your cash to create and maintain stability and profitability.

Attend this session and learn how to:

  • Understand cash flow and unrealized costs
  • Identify cash flow problems
  • Create more cash
  • Increase profit margins



Business Succession Planning - Making It a Seamless Transition

Tuesday, March 24, 2020 from 2pm to 3pm EST

There’s a misnomer about business succession planning. It’s not just about planning for when someone dies. It could be about selling your business, planning your retirement, transferring to a family member, or moving out of the area.

Regardless of the reason, planning for a seamless transition protects you and your business, and you can never prepare too early.

In recognition of Women’s History Month, Chair of the NAWBO National Board Jeanette Armbrust will share the importance of succession planning in your business and how to make it a seamless transition when the time comes.

You’ll learn about:

  • Creating a Business Succession Plan
  • Successors vs. Selling
  • Business Valuation
  • Planning for Your Next Chapter
  • The Emotional Side of Selling



A 3-Step Approach to Intentional Social Media Marketing

Thursday, April 2, 2020 from 1pm to 2pm EST

We all need to market our businesses, so we do what everyone else is doing: post on social media. If you’re not seeing results from your social media efforts, have you asked yourself why you’re doing all of that—other than because everyone else is doing it?

That’s what intentional social media marketing is all about.

By attending this webinar, presented by CEO and content marketing expert Jessica Thiefels, you’ll walk away with a clear, and easy to implement strategy for getting intentional—and seeing better results—right now.

Participants will learn the following:

Step 1: Why and how to leverage the power of doing less

Step 2: Why and how to define platform-specific goals based on business needs

Step 3: How to get intimately familiar with the data and use that to be more effective



Marketing Mistakes That Can Haunt Your Business

Ghosts, goblins and ghouls aren’t the only things that can haunt small business owners. Many entrepreneurs fall prey to some common marketing mistakes that can have terrifying results for their businesses. Are you letting one of these marketing mess-ups scare your customers away?

Read more 


Market Research

You have a great product or service, but who are your customers and how can you reach them? Take SBA's FREE online course for an overview of how to identify your customers and how to market to them.

How to Buy a Business

Are you thinking about buying a business? Take SBA's FREE online training for an overview of how to determine the value of a business and how to transfer ownership of a business.

Launch the course


How to Prepare a Loan Package

Are you thinking about securing a loan for your small business? Take SBA's FREE online training for an overview of how to prepare a loan package.Launch the course



Blogs and Recorded Business Training Videos



Answers to 5 Questions about Overtime Rules



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Enhancing the quality of life in Highlands County by attracting a variety of new businesses and increasing industrial investment, all while facilitating the retention and successful expansion of existing businesses and industry.

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Economic Development
Highlands County Board of County Commissioners
(P) 863.402.6924
(F) 863.402.6651